How Giraffe360 is Revolutionizing Real Estate Marketing with AI and Robotics
Giraffe360, a trailblazer in property technology, is revolutionizing how real estate professionals market properties. By harnessing the power of AI and robotics, Giraffe360 simplifies the creation of high-quality listing content, enabling agents to market their properties vividly, accurately, and with minimal effort. I had the recent opportunity to interview the CEO and Co-Founder, Mikus Opelts, who shared insights into the company’s mission and innovative solutions.
Innovative Solutions for Real Estate Professionals
Giraffe360’s cutting-edge technology addresses critical issues in property marketing, including reducing time on the market, improving listing engagement, and providing customers with true ownership of their assets. Real estate professionals and their clients benefit from high-quality visuals and virtual tours that attract buyers and tenants, streamlining the marketing process.
Giraffe360 Camera Capabilities:
- 3D Property Scanning: Utilizes built-in LiDAR technology for high-accuracy scanning (over 98%) to create detailed floor plans and virtual tours.
- Virtual Tours and HDR Photography: Produces high-definition images and virtual tours automatically processed through AI integrations for effortless showcasing of properties.
- Automated Editing and Processing: AI technology handles the editing and processing of images and scans, delivering polished outputs ready for use.
- Camera-as-a-Subscription Service: Offers a subscription model including equipment, software, and support services, making high-quality visuals accessible to real estate professionals.
- Ease of Use: Designed for simplicity, requiring only placement and a button press to capture spaces, ideal for users with varied technical expertise.
- Wide Range of Applications: Suitable for various industries, including real estate, photography, construction, and property management.
Expanding Global Reach
Giraffe360 collaborates with over 1,000 brands across more than 30 countries, reflecting its robust international presence and reputation in the property technology sector. With a global team of 200 professionals, the company operates from strategic locations in London, Manchester, Riga, Liepāja, and Miami. These offices serve as hubs of innovation and customer support, ensuring that clients worldwide receive the highest level of service and cutting-edge technology to enhance their property marketing efforts.
The company’s commitment to innovation is evident in its continuous implementation of new AI models and robotics technology, which are designed to save clients time, money, and effort. By harnessing the power of artificial intelligence, Giraffe360 has developed advanced tools that automate many aspects of property marketing, from capturing high-quality images and virtual tours to editing and processing these visuals for immediate use. This automation not only streamlines the workflow for real estate professionals but also significantly improves the accuracy and appeal of property listings, attracting more potential buyers and tenants.
Moreover, Giraffe360 dedication to technological advancement is reflected in its ongoing research and development efforts, aimed at integrating the latest innovations into its products. This forward-thinking approach allows the company to stay ahead of industry trends and continuously deliver solutions that meet the evolving needs of its diverse clientele. Whether working with a small real estate agency or a large multinational corporation, Giraffe360 is committed to providing the tools and support necessary to succeed in today’s competitive market. By fostering a culture of innovation and excellence, the company continues to build strong partnerships and expand its influence globally, setting new standards in the prop-tech industry.
Recent Highlights from Inman Connect Las Vegas 2024
Mikus Opelts recently spoke at Inman Connect Las Vegas 2024 alongside Delian Asparouhov, Partner at Giraffe360 holding company Founders Fund and Giraffe360 board member. The session, titled “How AI and Robotics are Revolutionizing Real Estate Marketing,” highlighted Giraffe360’s role in simplifying property marketing while maintaining efficiency and privacy.
“In space exploration, specialization takes it to the extreme, and it draws many comparisons with real estate,” Opelts said. “The goal is that every aspect of the physical solution is optimized to its essence of purpose, and as they reach for completeness, the frontier of possibilities expands, and AI is key for this.”
Opelts also emphasized how AI technology allows real estate professionals to enhance their capabilities: “By leveling up the limitations and producing a complete workflow automation that maintains consistent image quality and measurement accuracy at a high speed and low cost, the access is leveled out.”
Tailored 360 Camera Solutions for Every Industry
Giraffe360 offers tailored 360 camera solutions to meet the unique needs of various industries. Real estate agencies can benefit from Giraffe360’s technology by easily capturing high-quality visuals and virtual tours, enhancing property listings and attracting potential buyers. Property photographers can utilize the company’s advanced HDR photography and automated editing features to produce stunning images with minimal effort. For the lettings and inspections sector, Giraffe360 provides tools to create detailed property reports, ensuring accurate assessments and streamlined processes. The build and repair industry can leverage Giraffe360’s 3D scanning capabilities for precise measurements and documentation, while appraisers and insurance professionals can utilize comprehensive visuals to support their evaluations and claims. Giraffe360’s solutions are designed to benefit any business that requires efficient and accurate property marketing and assessment tools.
Future Prospects
Despite challenges in the retail industry and economic uncertainties, Giraffe360 remains committed to providing innovative tools for enhanced property viewing and marketing efficiency. The company has continuously pushed the boundaries of technology to deliver cutting-edge solutions that address the evolving needs of real estate professionals. By leveraging advanced AI and robotics, Giraffe360 has developed tools that simplify the process of capturing and presenting properties in vivid detail, allowing agents and brokers to showcase listings in the most compelling way possible.
CEO Mikus Opelts emphasizes the company’s dedication to innovation, stating, “We’re looking forward to seeing the impact of our technology as we continue to grow our user base and revolutionize property marketing.” This commitment is reflected in Giraffe360’s ongoing efforts to refine their technology and expand their offerings to new markets and industries. As the company navigates the challenges posed by the current economic climate, it remains focused on empowering its clients with tools that enhance efficiency, reduce costs, and ultimately drive success in property marketing. Giraffe360’s resilience and forward-thinking approach position them as a leader in the prop-tech industry, ready to transform how properties are marketed and viewed worldwide..
For more information about Giraffe360 and its innovative solutions, visit Giraffe360’s website.
About Giraffe360
Giraffe360 is a leading prop-tech company serving the real estate industry by streamlining the creation of high-quality listing content, including virtual tours, floor plans, photos, automated property descriptions, and video walkthroughs. The company also provides 3D point cloud data for architecture and construction markets. Giraffe360 aims to enhance online property viewing by equipping real estate agents with technology that captures properties effortlessly and presents them vividly and accurately. Utilizing robotics and machine learning, Giraffe360 automates the capture, generation, and editing process, allowing partners to personalize their assets easily through an intuitive online dashboard. The focus is continuous innovation to save clients time, effort, and money in marketing properties. For more information, visit Giraffe360’s website.
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